ReachCustomersOnline.com

Local Search Brings Consumers Home

Posted by TimSlavin at March 17, 2004

"Staying close to home can likely generate $2.5 billion. That's how much The Kelsey Group (TKG) and ConStat Inc. predict local paid search advertising to earn by 2008 in the U.S. Roughly 25 percent of online buyers seek merchants that are near their home or work locations, according to TKG and BizRate.com, as 44 percent of survey respondents revealed that were performing more local searches than they were one year ago." From CyberAtlas.

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