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May 8, 2006 :: Volume 2, Issue 4
Next Issue: May 2007

21 Truths About Generating Qualified Leads

Posted by TimSlavin at November 14, 2003

"Over the past 35 years, I have been involved in the development and deployment of scores of business-to-business lead generation programs. Here are the 21 most significant truths I've learned." Another useful list, especially items 7 and 13. From copywriter Lee Marc Stein's website.

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