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Online Paid Content: US Market Spending Report

Posted by TimSlavin at October 28, 2003

"Online paid content spending has resumed its upward trajectory in the first half of 2003. Year over year growth during this period increased by 22%, robust in a tepid economy, though down from the stratospheric rates recorded during 2002. While slowing growth is indicative of a maturing market, we may also be in the midst of a quiet period during which content providers are readying new premium paid services for an increasingly receptive public." Excellent report from Online Publishers Association about a key indicator of the economic viability (and acceptance) of the internet to average consumers. The migration from free to pay content is underway.

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