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New Survey Data: US Consumers Reveal They Only Want to Get Email From an Average of 16 Mailers Each

Posted by TimSlavin at September 19, 2003

New Survey Data: US Consumers Reveal They Only Want to Get Email From an Average of 16 Mailers Each is an excellent, highly detailed summary and analysis of a recent Quris study (link to the original results at the bottom of this article). I wonder if RSS feed delivery of content is a way around the email attention span problem, an easier way for people to scan a broad range of content on a regular basis. From MarketingSherpa. Found through MarketingWonk.

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