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Online Newspaper Revenue: Puny AND Persuasive (to broadcasters)? -

Online Newspaper Revenue: Puny AND Persuasive (to broadcasters)?: “The result was a fascinating peek at how $1.65 billion in local Internet ad dollars are being divvied up. The big headline was that sites run by daily newspapers were snaring 40 percent of those dollars.” Detailed breakdown of how much advertising money supports online newspapers and publications like AutoTrader.com. Some results are amazing. From the American Press Institute.


URLs:

http://www.americanpressinstitute.org/content/1949.cfm
http://www.americanpressinstitute.org

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This entry was posted on Tuesday, June 10th, 2003 at 8:31 am and is filed under Headlines, Research. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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