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May 8, 2006 :: Volume 2, Issue 4
Next Issue: May 2007

Adapting Blog Technologies to Corporate e-Newsletters

Posted by TimSlavin at May 12, 2003

Adapting Blog Technologies to Corporate e-Newsletters: "If you are a product manager working in the chemical products industry, chances are that you would rather hear about the real experiences of other product managers in your industry than read a glossy marketing piece put out by the marcom department. Blogs fit this communications requirement perfectly." From Opt-in News.

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