ReachCustomersOnline.com supports RedWrangler.com subscribers and anyone in search of low cost internet marketing know-how
Posted by TimSlavin at May 5, 2003
Metrics for KM and CM: "Metrics are a concrete way of defining what a knowledge management or content management project will achieve, and whether it met those goals. In an environment of tight budgets and high expectations, metrics are an appropriate next step for an industry that prides itself on delivering big benefits. Defining metrics is not easy, however, and much study and further practical experience will be needed before implementing such measures becomes simple or commonplace. This article reviews the benefits of metrics, outlines some commonly used measures, and presents some practical tips and tricks." Excellent list of possible metrics and how to phrase business goals effectively. From Step Two, an Australian content management consultancy.
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Writer, Editor, Publisher: Tim Slavin
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Est. November 2002