5 Principles for Setting Type on the Web

There are some basic approaches, guidelines and goals to consider when working with type on the Web. Overall, the medium of Web typography involves readability, accessibility, usability, and brandability. On the Web, these aspects function together to accomplish design’s goals of communication and user interaction.

There are many ways to approach Web typography in order to create effective and expressive results. Let’s take a closer look at some principles, rules and ideas for approaching Web typography decisions — you can use them as a starting point for learning how to achieve effective type setting on the Web.”

From Smashing Magazine. This is an oldie but goodie. Covers the basics while linking off to several excellent articles that provide even more detail about key concepts, for example, using font weight to convey hierarchy.

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